How to Secure Nonprofit PR Coverage

Some nonprofit organizations struggle to secure media coverage while other, similar organizations seem to scoop it all up. Why is that? Often, it all comes down to how an organization is presenting itself in its messaging to the general public, across marketing materials and directly to reporters. At Prosper Strategies, we excel in securing media […]


How to Integrate Your Nonprofit Fundraising Plan With Your Marketing Plan

Recently, we’ve been working with more and more marketing directors who are also responsible for fundraising. It makes sense: successful marketing plans are those that are tied closely to nonprofit fundraising plans. Whether or not your responsibilities span both marketing and fundraising, integrating your nonprofit fundraising plan and your marketing plan leads to the best results. […]


Is it Time to Rethink Your Nonprofit Marketing Plan?

Nonprofit organizations that have a current and comprehensive marketing plan bring in, on average, 2.2 times more donations than organizations that do not. Does your nonprofit marketing plan meet that definition? Here are four signs it’s time to update your nonprofit marketing plan 1. You haven’t outlined specific, achievable goals Your organization’s mission is the compass that […]

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