SOCENTcmblog

Why Today’s Changemaking Companies Are Tomorrow’s Market Leaders

When we launched Prosper Strategies back in 2012, we made a very deliberate decision to work exclusively with changemaking organizations. For us, this included (and still includes) two specific types of clients: nonprofit organizations and for-profit social impact companies. Most of the people we talked in those early days understood the nonprofit component of the […]

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Could Better Crisis Communication Save a Social Enterprise Like THINX?

What happens when it becomes clear that a social enterprise’s mission and messaging are totally misaligned with its management? What happens, at least if you’re the purportedly pro-feminist period-proof underwear company THINX, is that all Hell breaks loose. Last month, THINX co-founder Miki Agrawal stepped down from her role as the company’s CEO amid a […]

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