We're a group of strategic advisors who help nonprofits like Feeding America and The Muhammad Ali Center leverage the power of strategy to increase their impact.
If your nonprofit is rebranding, it should be done collaboratively. Bringing together different people and perspectives results in different opinions, which leads to both a more fruitful process [...]
Imagine a world where every nonprofit presents an accurate, strengths-based picture of the people and communities it serves. A world where organizations don’t feel that they have to show sad [...]
For most nonprofits, the risks and rewards of rebranding are two sides of the same coin. As you’re thinking through the pros, cons, opportunities and challenges that come along with changing your [...]