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Build Your Social Enterprise Marketing Plan with This Template

Social enterprises like yours have a unique advantage. You’re already differentiated from other players in your industry by the simple fact that you’re balancing purpose and profit, and consumers are taking notice. New research from Cone Communications released just last month found that  87 percent of consumers will purchase a product because a company advocated […]

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Is it Time to Rethink Your Nonprofit Marketing Plan?

Nonprofit organizations that have a current and comprehensive marketing plan bring in, on average, 2.2 times more donations than organizations that do not. Does your nonprofit marketing plan meet that definition? Here are four signs it’s time to update your nonprofit marketing plan 1. You haven’t outlined specific, achievable goals Your organization’s mission is the compass that […]

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