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  • What We Do
    • Strategic Planning
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    • Coaching, Speaking, and Training
  • How We Do It
    • Our Philosophy: Shared Power Strategy™
    • Our Method: The Nonprofit Strategy System
  • Who We Are
    • Our Commitment to Equity, Diversity, Inclusion and Belonging
  • Case Studies
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Is it Time to Rethink Your Nonprofit Annual Report?

 Combating Stereotype Porn and Poverty Porn With Asset and Strengths-Based Communications
0
By Alyssa Conrardy
In Strength-Based Communication
Posted October 29, 2019

Combating Stereotype Porn and Poverty Porn With Asset and Strengths-Based Communications

Imagine a world where every nonprofit presents an accurate, strengths-based picture of the people and communities it serves. A world where organizations don’t feel that they have to show sad [...]

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 Considering the Risks and Rewards of Nonprofit Rebranding
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By Lindsay Mullen
In Brand Strategy & Rebranding
Posted October 21, 2019

Considering the Risks and Rewards of Nonprofit Rebranding

For most nonprofits, the risks and rewards of rebranding are two sides of the same coin. As you’re thinking through the pros, cons, opportunities and challenges that come along with changing your [...]

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 Whitepaper: Nonprofit Marketing Budgeting – A How-to Guide
By Alyssa Conrardy
In Marketing & Communications
Posted October 17, 2019

Whitepaper: Nonprofit Marketing Budgeting – A How-to Guide

There is a right way and a wrong way to build and manage a nonprofit marketing budget. We've developed this whitepaper to help you through the process from start to finish...

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 Language Matters in Nonprofit (and all) Marketing
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By Lindsay Mullen
In Uncategorized
Posted October 8, 2019

Language Matters in Nonprofit (and all) Marketing

A few months ago, I attended an event hosted by a nonprofit here in Chicago. One of the panelists was the Chicago Public School’s Chief Equity Officer, Maurice Swinney, and the discussion was [...]

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 How to Create an Effective and Efficient Nonprofit Marketing Department
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By Alyssa Conrardy
In Marketing & Communications
Posted October 4, 2019

How to Create an Effective and Efficient Nonprofit Marketing Department

I started my career as a nonprofit marketer in 2014. Since then, I’ve worked at traditional nonprofits, professional associations, and agency settings. Though my experience has been varied, [...]

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 How to Acquire New Donors Online: The Ultimate Guide to Digital Donor Acquisition
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By Alyssa Conrardy
In Fundraising & Development
Posted October 1, 2019

How to Acquire New Donors Online: The Ultimate Guide to Digital Donor Acquisition

Donor attrition is a real problem at nearly every nonprofit organization I’ve ever collaborated with. Each year, some donors simply stop giving, choose to give more to other organizations, or [...]

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 Webinar Recap: Can Nonprofit Marketing and Communications Advance Equity?
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By Lindsay Mullen
In Marketing & Communications
Posted September 30, 2019

Webinar Recap: Can Nonprofit Marketing and Communications Advance Equity?

In this webinar from September 2019, president of Prosper Strategies Alyssa Conrardy sat down with the CEO of YWCA Chicago Dorri McWhorter for a conversation around nonprofit marketing and [...]

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 Avoiding Poverty Porn While Pulling Heartstrings
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By Lindsay Mullen
In Uncategorized
Posted September 25, 2019

Avoiding Poverty Porn While Pulling Heartstrings

More than 50 percent of nonprofits receive a majority of their donations during the last quarter of the year. As you think about your end-of-year fundraising efforts, it can be easy to fall into [...]

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 How Your Fundraising Team Can (and Should) Work With an Agency
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By Lindsay Mullen
In Fundraising & Development
Posted September 24, 2019

How Your Fundraising Team Can (and Should) Work With an Agency

There are few situations more vulnerable than those when we ask for help. As professionals, it can sometimes feel like we’re expected to know how to do everything; asking for help, then, can feel [...]

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 How to Leverage Storytelling for Fundraising Success
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By Alyssa Conrardy
In Fundraising & Development
Posted September 17, 2019

How to Leverage Storytelling for Fundraising Success

If you’re like me, you’ve been working in (or with) the nonprofit sector for your entire career. You’ve spent countless hours on Google, skimming headlines and articles looking for that [...]

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