We're a group of strategic advisors who help nonprofits like Feeding America and The Muhammad Ali Center leverage the power of strategy to increase their impact.
Video is everywhere and it’s not going away anytime soon. Here are some numbers to prove it: According to Google, six out of 10 people would rather watch online videos than television. [spacer [...]
Imagine a nonprofit sector where each organization has a culture centered around marketing and communications. We think it can be done. That was the topic of our recent Changemaker Conversation. [...]
Nonprofit advertising is not “overhead” or a “waste of money” even though many donors — and sometimes board members — may initially think that’s the case. This is a challenge many organizations [...]
An effective nonprofit website doesn’t come together by accident. The best sites are the result of careful planning and intentional decisionmaking. As we’ve covered in past posts in this series, [...]
Your nonprofit is only as strong as its leadership. That’s just as true in marketing and communications as it is in any other function. In our July webinar, Alyssa Conrardy sat down with Caitlin [...]
What will you be doing on December 3, 2019? If you’re like many in the social sector, you already know you’ll be knee deep in your #GivingTuesday campaign, hopefully watching the dollars roll in [...]
If you’ve been following along with our series on the anatomy of an effective nonprofit website, you’re well on your way to building a site that truly works. Here are the four essential elements [...]
I recently wrote a post about the ingredients of a successful nonprofit marketing initiative. In it, I discussed ways to ensure communications projects stay on track and achieve maximum impact, [...]
During our June webinar on advocating for a strong marketing budget, Alyssa Conrardy, President of Prosper Strategies, was joined by Kevin Radelet, Executive Director of the Leukemia Research [...]