Mosher Mullen Strategies is dedicated to helping entrepreneurs and early to mid-stage growth companies communicate their vision in a way that helps them build credibility, break into new markets or sectors, attract and retain talent and get ahead of the competition.
Here are a few of our public relations success stories:
Public relations success story 1: hiredMYway.com
Mosher Mullen Strategies’ leadership team plays an important role in the design and execution of growing tech company, hiredMYway.com’s, communications strategy. Working with the hiredMYway.com team, Mosher Mullen Strategies has positioned the company as a new leader in the online hiring space, securing coverage for hiredMYway.com in publications ranging from Crain’s Chicago Business, Crain’s Detroit Business, Detroit Free Press and the Chicago Sun-Times to VentureBeat and Inc. Recently, the company was named one of the top 75 job boards for job seekers by Forbes. In addition, we have designed programming to position hiredMYway.com’s company leadership as experts in the entrepreneurship space. Through the implementation of a profile building campaign, hiredMYway.com’s CEO has been named one of Crain’s Detroit Business’ 20 in their 20′s; Corp! Magazine’s Entrepreneur of Distinction; A finalist for Automation Alley’s Emerging Leader of the Year; DBusiness’ 30 in Their Thirties; Brooks’ Elite 40 under 40; and Junior Achievement Champions of the New Economy, Emerging Champion. Mosher Mullen Strategies has an ongoing relationship with hiredMYway.com.
Public relations success story 2: Collaborative Group and Challenge Detroit
Leadership at Mosher Mullen Strategies played a key role in strategic planning for both the Collaborative Group and the organization’s first initiative, Challenge Detroit. Challenge Detroit is a not-for-profit leadership and professional development program designed to encourage tomorrow’s leaders with significant intellectual capital and talent to live, work, play, and give in the city. Leading up to the launch of the program in 2012, Mosher Mullen Strategies’ team members assisted in positioning the program as a next-generation urban revitalization program and has continued to build awareness of Challenge Detroit’s successes, securing coverage in outlets including, The Associated Press, Inc., Governing Magazine, The Huffington Post and The Atlantic. In addition, we played an influential role in designing an innovative program recruitment process, which included a significant social media component that drove 19,146 new fans and 27,234 votes over a one week period, for a total of more than 37,000 fans at the conclusion of the campaign. No Facebook ads were used to support the contest – this growth was all organic, increasing the long-term value of the new base of supporters to the organization.
We continue to manage all communications programs for both entities.
Public relations success story 3: Illinois Technology Partnership
During her time at Resolute Consulting, Mosher Mullen Strategies’ Lindsay Mosher served as executive director of the Illinois Technology Partnership (ITP), a non-profit technology advocacy organization with advisory board members including AT&T, the Chicagoland Entrepreneurial Center / 1871, the Illinois Technology Association, the Illinois Chamber of Commerce and the Chicagoland Chamber of Commerce. In that role, Lindsay worked with technology and business leaders to educate elected officials and media on issues impacting the tech community. Lindsay was recognized as a leader in the tech industry and often quoted in media outlets including Crain’s Chicago Business, the Chicago Sun-Times and the Chicago Tribune regarding tech issues of the day. She was also asked on several occasions to provide expert testimony on tech related policies at the state level. Under her leadership, ITP was named one of the top 30 tech organizations in Chicago in Crain’s Chicago Business.
