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  • Contact Us
  • What We Do
    • Strategic Planning
    • Marketing & Communications
    • Brand Strategy and Rebranding
    • Fundraising & Development
    • Coaching, Speaking, and Training
  • How We Do It
    • Our Philosophy: Shared Power Strategy™
    • Our Method: The Nonprofit Strategy System
  • Who We Are
    • Our Commitment to Equity, Diversity, Inclusion and Belonging
  • Case Studies
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The Equity Assessment: What Your Nonprofit Needs to Do BEFORE Establishing Its Approach to Strength-Based Communication

 Brand Awareness is No Longer Enough to Keep Your Nonprofit Alive
0
By Alyssa Conrardy
In Brand Strategy & Rebranding, Marketing & Communications
Posted October 25, 2018

Brand Awareness is No Longer Enough to Keep Your Nonprofit Alive

It’s never been more difficult to run and sustain a nonprofit than it is today. Social sector organizations are constantly being called upon to do more with less, and there are numerous social, [...]

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 An Honest Behind-the-Scenes Look at a Nonprofit Rebrand
0
By Alyssa Conrardy
In Brand Strategy & Rebranding
Posted October 18, 2018

An Honest Behind-the-Scenes Look at a Nonprofit Rebrand

As we noted in our recent blog on nonprofit renaming trends, many organizations are shifting from literal names to more evocative names that encompass a wider range of initiatives. Resilience is [...]

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 Is It REALLY Time to Rebrand Your Nonprofit?
0
By Alyssa Conrardy
In Brand Strategy & Rebranding
Posted October 12, 2018

Is It REALLY Time to Rebrand Your Nonprofit?

An effective rebranding process always involves activities intended to hear the contrasting voices of internal stakeholders and find common ground

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 Why Are So Many Nonprofits Renaming?
1
By Alyssa Conrardy
In Brand Strategy & Rebranding
Posted October 4, 2018

Why Are So Many Nonprofits Renaming?

There comes a time when many social sector organizations must ask themselves a difficult question: is going through a nonprofit renaming exercise necessary for our success, and possibly even for [...]

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 Aging Donor Base? Here’s What To Do About It
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By
In Fundraising & Development
Posted September 28, 2018

Aging Donor Base? Here’s What To Do About It

According to the Chronicle of Philanthropy, baby boomers account for 41 percent of charitable giving. And as this demographic gets older, many organizations are worried about seeing a significant [...]

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 Social Enterprise or CSR? How to Differentiate Your Organization Through Marketing and Communications
0
By Alyssa Conrardy
In Marketing & Communications, Uncategorized
Posted September 20, 2018

Social Enterprise or CSR? How to Differentiate Your Organization Through Marketing and Communications

Imagine if today, Coca-Cola announced a corporate social responsibility initiative directly within your social enterprise’s wheelhouse. How could you differentiate your company’s mission from [...]

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 Gathering Quotes and Testimonials That Demonstrate Your Nonprofit’s Success
0
By Alyssa Conrardy
In Marketing & Communications, Uncategorized
Posted September 12, 2018

Gathering Quotes and Testimonials That Demonstrate Your Nonprofit’s Success

What do you think is more likely to drive volunteers and donors to action: basic statements about the work your organization does, or true stories about the positive change you’ve created, [...]

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 What We Learned From Talking With 20 Nonprofit Marketers About Their Nonprofit Brand Challenges
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By Alyssa Conrardy
In Marketing & Communications, Uncategorized
Posted September 4, 2018

What We Learned From Talking With 20 Nonprofit Marketers About Their Nonprofit Brand Challenges

A few weeks ago, Prosper Strategies hosted a Roundtable Dinner on The Role of Brand in the Nonprofit Sector. Twenty-plus nonprofit marketing and communications professionals from a diverse range [...]

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 Overcoming News and Compassion Fatigue to Break Through to Your Audiences
0
By Alyssa Conrardy
In Marketing & Communications, Uncategorized
Posted August 30, 2018

Overcoming News and Compassion Fatigue to Break Through to Your Audiences

Today’s news cycle is never-ending, and it feels like every week –– or even every day –– there’s a new cause that needs support, and several organizations that are leading the charge. Dreamers [...]

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 Four Takeaways From the Giving USA 2018 Report for Nonprofit Marketers and Communicators
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By Alyssa Conrardy
In Marketing & Communications, Uncategorized
Posted August 17, 2018

Four Takeaways From the Giving USA 2018 Report for Nonprofit Marketers and Communicators

Charitable giving in the United States is stronger than ever before. Has your nonprofit felt the effects? If you haven’t yet taken a look at the results of Giving USA 2018: The Annual Report on [...]

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