Understanding Media Audits

Imagine the next time you sit down to do important strategic work for your nonprofit and you’re operating with a new rule book in hand.

Here at Prosper Strategies, we're hoping this year brings about a massive shift in the way nonprofits approach strategy. In fact, we're dedicating our work this year to making sure that shift happens.

Why do you choose to spend 40+ hours a week working at a nonprofit organization? Why do you tirelessly commit your time, talents and energy to a cause you care about?

A Theory of Change is a visual definition of the broader social change an organization is looking to achieve, hand-in-hand with others in its ecosystem, and a map of all of the outcomes and [...]

In 2020, there were an estimated 67 million Gen Zers, trailing only millenials and Baby Boomers in population size. This socially conscious generation is beginning to create their own wealth, and [...]

With the end of 2021 approaching, here's how to build a better nonprofit marketing and communications budget for 2022.

By now, you’ve recognized strength-based messaging is about more than language and communication, it’s about a shift in mindset and philosophy. For many nonprofits, this shift is a very natural [...]

Coded language is everywhere – in the news, in marketing and advertising, and on the lips of politicians on both sides of the aisle. It’s one of the sneakiest presentations of need-based, sexist, [...]

Strength-based messaging ensures we emphasize strengths over needs – it’s not about what we lack, it’s about what we have and the potential that lies within each and every one of us.

Our series on strength-based communication best practices continues with a focus on two things you must avoid if you want to portray the subjects of your communication as real people, not [...]