Building an Effective Stakeholder Advisory Board

Is your professional services firm struggling to generate qualified leads? Are you finding that you’re constantly competing on price? Does every new project require a major investment of time and [...]

What happens when it becomes clear that a social enterprise’s mission and messaging are totally misaligned with its management? What happens, at least if you’re the purportedly pro-feminist [...]

By nature, the healthcare industry touches some of the most emotional, personal and complex parts of people’s lives. That includes lots of things no one really wants to talk about–from [...]

Be honest, marketers: are you wasting your time on case study creation? B2B and professional services marketers agree almost unanimously that case studies are effective. But unfortunately, most [...]

As a marketer and an entrepreneur, I’ve always been interested in the concept of motivation. Why do people make the decision to buy a product? To invest their energy and expertise in a company? [...]

When I left my job to start Prosper Strategies, my boss and an entrepreneur whom I greatly respect and admire said, “I can’t tell you what to do, but I can tell you what not to do.” I didn’t [...]

What makes your organization unique? This can be a difficult question for many leaders to answer, or at least to answer in a compelling way that drives their stakeholders to take action. But no [...]

Take a moment to think about what would happen if you completely and utterly failed. Now raise the stakes. What is the worst thing this failure could do to your career, your financial situation [...]

When Prosper Strategies became a B Corp earlier this year, we knew we wanted to show our commitment to using business as a force for good by launching a formal pro bono program. Our firm has done [...]