What do you think is more likely to drive volunteers and donors to action: basic statements about the work your organization does, or true stories about the positive change you’ve created, straight from the communities you serve? Nine times out of 10, the answer will be nonprofit storytelling through first-person accounts of how your organization […]
On social enterprise and nonprofit marketing, branding and mission impact
Ebooks & Workbooks
A few weeks ago, Prosper Strategies hosted a Roundtable Dinner on The Role of Brand in the Nonprofit Sector. Twenty-plus nonprofit marketing and communications professionals from a diverse range [...]
Social Enterprise Blogs
Don’t be afraid to be a bigger part of your brand and to emphasize your own personality in your marketing.