Marketing Education &
Insights
Power Your Marketing
With Education & Insights
Just for Nonprofits
Marketing is changing rapidly in the nonprofit sector. It can be tough for even the most energetic and ambitious professionals to keep up. That’s why we’re committed to developing sector-leading research, insights and educational opportunities (like webinars and mastermind programs) for nonprofit leaders and marketers like you. Our education opportunities and insights highlight the critical information you need to know now to stay ahead of the curve, excel at your work and maximize your mission impact. Keep scrolling to browse available resources and current education opportunities below, or jump to:
Marketing Insights
FOR NONPROFITS
From proprietary research on the marketing practices of today’s most effective nonprofits to blog articles, white papers and resource guides, we’re working to empower you with the insights and ideas you need to do your best work.
The best place to get started with our insights is our Nonprofit Marketing Manifesto. Read it to learn about a new definition of marketing for the nonprofit sector and the 10 commitments all nonprofits must make in order to maximize the mission impact of their marketing.
Nonprofit Marketing
Webinars
LEARN FROM PROSPER STRATEGIES, INDEPENDENT SECTOR
AND A NEW NONPROFIT LEADER EVERY MONTH
Over the next year, Prosper Strategies and Independent Sector are hosting a series of 13 webinars centered around the Nonprofit Marketing Manifesto. These webinars will help you build a marketing culture and make a bigger mission impact at your nonprofit. See details on the next webinar and browse the full schedule.
Full Day Workshop:
Build Your Nonprofit Marketing Plan
SEPTEMBER 13, 2019
CHICAGO
Hire Lindsay or Alyssa to Speak
LEARN FROM THE SOURCE
Prosper Strategies co-founders Lindsay Mullen and Alyssa Conrardy are regularly called upon by groups from Google to Boys & Girls Clubs
of America to speak to their audiences about marketing, impact and the intersection between the two.
Example keynote topics include:
Why the Nonprofit Sector Thinks Too Small About Marketing
and What You Can Do About it
How to Advance Your Mission and Drive REAL
Social Change with Marketing and Communications
Dissecting the Nonprofit Sector’s Most Successful Rebrands
What is the Role of Brand in the Nonprofit Sector?
Beyond Raising Awareness: Expanding the Impact
of Marketing in the Nonprofit Sector
Messaging Mission: Developing a Powerful
Brand Messaging Platform for Your Nonprofit
From Anonymous to Evangelist:
Using Digital Data to Get to Know Your Prospective Donors
Business as a Force for Good:
Why Prosper Strategies Joined the B Corp Movement
and How You Can Too
Conscious in Crisis: Managing Crisis Communications
as a Nonprofit or Social Enterprise
Amazon, Google, Apple…Your Nonprofit?
Why Nonprofits Should be the Most Revered
Brands of Our Time, and How to Grow Yours
Workshop-style 101s on nonprofit media
relations, branding, social media, digital donor relations etc.
